Service Area Businesses
Dominate Your Service Area
When a pipe bursts at 2 AM, homeowners search "plumber near me" -- not your company name. We build websites with targeted service area pages that capture high-intent local searches and turn them into booked jobs.
Built for Service Area Businesses
Service Area Pages
Dedicated landing pages for every city and zip code you serve. Each page targets unique local keywords and funnels visitors to a quote request or phone call.
"Near Me" Optimization
Technical and content strategies for "near me" and "in [city]" searches. Local schema markup, geo-targeted content, and Google Business Profile signals.
Google Local Services Ads
Setup and management of pay-per-lead ads that appear above organic results with the Google Guaranteed badge.
Review Strategy Per Area
Location-specific review generation campaigns that build social proof in every market you serve.
Route-Based Lead Gen
Strategic targeting of cities along your common service routes. Maximize drive-time efficiency by concentrating your web presence where your trucks already go.
City & Zip Landing Pages
Scalable page templates that generate unique, SEO-optimized landing pages for every city and zip code in your service radius. No duplicate content penalties.
Service Trades We Serve
Plumbing
Emergency service pages, drain cleaning, water heater, and repiping landing pages.
HVAC
Seasonal campaign pages, AC repair, furnace installation, and maintenance plan promotions.
Roofing
Storm damage pages, material comparison content, and free inspection offers.
Landscaping
Before-and-after galleries, seasonal service pages, and design consultation booking.
Cleaning
Residential and commercial pages with instant quote calculators and recurring service signups.
Pest Control
Pest-specific landing pages, seasonal treatment campaigns, and emergency service forms.
Electrical
Licensed electrician pages, panel upgrade content, and emergency repair pages.
Moving
City-to-city move pages, packing service details, and instant quote forms.
Case Study: An LA HVAC Company
The Challenge
This HVAC company served a 30-mile radius but had a single-page website that mentioned no specific cities. Invisible in local search outside their immediate neighborhood.
The Solution
25 service area landing pages targeting specific cities and zip codes. Each page combined city name with core services -- "AC Repair in Pasadena," "Furnace Installation Glendale." Google Local Services Ads for primary areas.
The Results
- Doubled service calls within 60 days of launch
- Organic traffic increased 280% across service area pages
- Google Local Services Ads generating leads at $18 per lead
- PPC ad spend reduced by 40% while maintaining lead volume
Frequently Asked Questions
How many service area pages do I need?
Most service area businesses benefit from 10-30 city-specific pages. We analyze your service area, search volume, and competition to recommend the right number.
Do duplicate service area pages hurt SEO?
Not when done correctly. Each page targets a unique city plus service combination with genuinely unique content and local references. Google rewards this approach.
Do you manage Google Local Services Ads?
Yes. Full setup including business verification, license uploads, background check coordination, budget configuration, and ongoing lead quality management.
What is the typical timeline?
Most service area websites launch in 4-6 weeks including all landing pages. We can prioritize highest-value cities for a phased launch if speed matters.
Your Customers Are Searching by City. Show Up in Every One.
Service area pages that rank, convert, and fill your schedule.